Never lose another move-in to a slow reply.
The Move-In Machine responds to every inquiry in minutes, follows up until the family books a tour, and revives the leads your team forgot about. Available on its own, from $97 a month, no SEO retainer required.
Month to month. Live in days. Works with your current website and CRM.
Is your team following up with leads?
After mystery shopping thousands of senior living community websites, here is what we found.
Every one of those is a family who reached out for help and heard nothing back.
It doesn't have to be this way.
With the Move-In Machine, we use the right calls to action to convert more of your web traffic into leads, then a follow-up system that works every time to turn more of those leads into move-ins.
Community sales directors are usually not to blame for lost leads.
- Most websites are not built to convert traffic into leads.
- Most communities have no effective automated follow-up system.
- Without that system, overworked and understaffed sales teams simply cannot keep up.
Three steps from web visit to move-in.
The right calls to action
We have found three distinct calls to action that can double or even triple your website engagement — turning passive visitors into real inquiries.
The right follow-up
You are 21 times more likely to convert a lead into a move-in when your first follow-up happens in five minutes or less. No human team can hit that speed consistently on its own.
Re-engage cold leads
Most communities are sitting on a gold mine of people who inquired over the past 12 to 24 months — but have no system to stay in front of them.
Everything included in the Move-In Machine.
Instant lead response
Every web inquiry gets a real reply in two minutes or less, day or night.
Automated multi-touch follow-up
Four to five thoughtful touches in the first seven days, across text, email, and voice.
Cold-lead reactivation
Revives your old database and turns 12 to 24 months of forgotten inquiries into new tours.
Missed-call text-back
Every missed call becomes a live text conversation instead of a lost family.
Unified inbox
Calls, texts, and web leads in one place so nothing falls through the cracks.
Synced tour calendar
Families book instantly against your team's real availability — no phone tag.
And it is personable, not a robotic chatbot. It sounds like a helpful member of your team.
No rebuild. No 90-day rollout. No lock-in.
We install it on your existing website, it works with your current CRM, and it can be running almost overnight. Month to month, no long lock-in.
How much does it cost?
For communities that already have a solid follow-up system but want to convert more web traffic into leads.
- Three high-converting website calls to action
- Higher lead capture from the traffic you already have
- Works on your current website
- Month to month, no lock-in
For communities that need both the calls to action and the full automated follow-up system.
- Everything in the CTA package
- Instant lead response in two minutes or less
- Automated multi-touch follow-up
- Cold-lead database reactivation
- Missed-call text-back
- Unified inbox for calls, texts, and web leads
- Synced tour booking calendar
Ask us about add-ons like review generation and video testimonials.
And does it work?
Hear it directly from the sales directors and executive directors already running the Move-In Machine.
Questions we hear every week.
No. It makes them faster by handling instant response and follow-up so they can focus on tours and closing.
The Move-In Machine converts the demand you already have. The Census Engine creates more of it. Most communities eventually run both.
More on speed to lead and voice AI
There Is a Speed to Lead Crisis in Senior Living
Nearly half of senior living inquiries are never answered. Here's why speed to lead matters — and how automation fixes it.
Read the postAI Voice for Senior Living
How voice AI is transforming senior living — from hands-free help and reminders to safer, more connected residents and less-strained staff.
Read the postStop losing families to a slow reply.
See the Move-In Machine in action and we will show you exactly how much of your current lead flow is quietly slipping away — and how fast you can plug the leak.